If you were a kid that glanced at this champion patch being worn on the sweater, coat, or shirt or a boy or girl, you might have mistaken it for a Duncan patch. The name Cheerio is certainly not prominently positioned on the patch, like the brand name Duncan was on their own patches. Part of this may been Cheerio's intent by design so they could compete with Duncan in the Canadian market. Note the maple leaf to the left of the eagle motif. Also, unlike version 2, notice that the word "Yo-Yo" did not include the registered trademark in the hyphen.
The patch's design is printed in red and blue on a heavy gauge white fabric, with a red felt backing, and a zig-zag border stitch joining the two pieces of fabric.