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Yo-Yo History of Bob Rule
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Bob Allen Contest ribbons - 1965
Exhibit #2290
OwnerRick Brough

Pepsi-sponsored first, second, and third place yo-yo contest award ribbons from Sidewinder Sales Company run by Bob Allen. These ribbons were only awarded at yo-yo contests held in the state of California in the 1960s. You could enter the state-wide contest at your nearest playground. When you did, you received a brochure outlining the contest tricks. Pepsi helped sponsor these contests with the idea that a state champion would be crowned each year. Among many other prizes you could win--besides ribbons--were cash scholarships, transistor radios, pen sets, trophies, and Ring-A-Tac-Toe games.

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