The Morton Yo-Nut Yo-Yo was a food-themed promotional premium produced for Morton Frozen Foods. Their product line included frozen honey buns, jelly donuts, and pot pies, among other things. The plastic yo-yo was molded to resemble a frosted doughnut, with contrasting colors and a raised center hole. Premiums like this were a common way for companies to market to families by combining a kid-focused giveaway with a food identity to keep the brand memorable in customers minds long after they consumed the food item.
