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Bandai Hyper Yo-Yo bag
Exhibit #4906
TypeProduction
ConditionMint
Date1997
To1999
OwnerRick Brough
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The official Bandai Hyper Yo-Yo bag was released during the late 1990s yo-yo boom in Japan, when Bandai partnered with Yomega and Duncan to market the Hyper Yo-Yo brand nationwide. It was made from durable nylon, and prominently featured the Hyper Yo-Yo logo embroidered in red, blue, and white. It also feature red elastic cord webbing across the front flap designed in a stylized atomic shape.

The bag was actually designed with dual functionality. It could be worn as a standard backpack, using adjustable shoulder straps. When not needed, the straps could be tucked neatly inside the bag, hidden from view, transforming it into a hand-carry case with its top handle. There was also an attachable/detachable shoulder strap. Note the visible tag attached to the zipper. The tag was also a peelable Hyper Yo-Yo sticker.

Hyper Yo-Yo accessories like the bag seen in this exhibit, along with branded hats, yo-yo lanyards, shirts, patches, bandanas, face towels, gloves, sweat bands, and other apparel helped to reinforce Hyper Yo-Yo’s identity as a lifestyle brand in Japan, not just a toy. At the top of this exhibit, click Bandai to see all things Hyper Yo-Yo memorabilia.

Compare also to the Bandai Hyper Yo-Yo Waist Pack.
Other Views
Bag front, large
Bag back, large

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