An early Dell butterfly configured yo-yo. The packaging uses the word "yo-yo" on it, but the yo-yo itself does not. In the mid 1960s, this seemingly insignificant detail--among other things--would play an important role in Dell eventually ceasing yo-yo production altogether to avoid legal action taken by Duncan over the use of their trademark "yo-yo".
Red side caps with an orange body. Originally retailed for 69 cents, as pre-printed on card.
