A plastic Duncan Butterfly yo-yo with a steel, fixed axle. The yo-yo is likely from around 1970 or 1971.
Side A shows a full color image of the Schlitz beer belt buckle surrounding the western hemisphere of earth. Side B show an image of a butterfly in a pseudo-psychedellic representation. Card has a pre-printed price of $1.00.
Today, it seems unlikely Duncan would allow a manufacturer of alcohol to use their yo-yos for advertising, especially given that the toy is typically associated with children.